Public Relations Image Management Major

Description: A program that focuses on the theories and methods for managing the media image of a business, organization, or individual and the communication process with stakeholders, constituencies, audiences, and the general public; and that prepares individuals to function as public relations assistants, technicians, and managers. Includes instruction in public relations theory; related principles of advertising, marketing, and journalism; message/image design; image management; special event management; media relations; community relations; public affairs; and internal communications. Is Public Relations Image Management the right major for you?
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Public Relations Image Management Major

What Courses Do Public Relations Image Management Majors Take?

The required and elective courses you would take for Public Relations Image Management majors vary considerably among institutions. Courses are listed here that are illustrative of the breadth of topics you are likely to experience were you to major in this field.

What other majors are related to Public Relations Image Management?

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