Marketing Communications Examples from Clients

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Client Examples

Discover how this program creates new engagement with students through multi-channel marketing efforts. For more examples, download our PDF guide.

Email Marketing

Whether you need to engage your names list or current inquiry pool, students today are not fully confident in their major choice. Studies show more than 50% are uncertain of their current major is right for them. Help them validate their choices or explore other majors you offer on campus.

Converting Stealth Visitors

Gen Z and Adult Learners today are less likely to fill out a request info form. Clients create calls to action on their website that generates up to 200 new inquiries each week for some partners. Students get immediate results and partners have immediate access to student results to personalize the admissions process.

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Text Messaging

Clients send push text messages out to admitted students to help them find a major on campus. Enrollment teams findstudents engaged with the messaging at a higher level than other messaging strategies to have students "reveal" themselves.

Live Chat & Chatbots

Providing personalized results for students when they are need of help can be make the difference between keeping a student engaged or dropping off your website. Create a personalized clear call to action for students.

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Transfer Students & Transfer Centers

Guide transfer students through the transfer process by first exploring your programs on campus. Create conversation about stackable degrees and 2+2 strategies. Build stronger relationships with transfer centers at your nearby Community Colleges.

Parent and Counselor Engagement

Creating awareness and support for parents and high school counselors can help build trust that you are committed to student success and completion.

"Students who engage with the assessment progress to enrollment at a higher rate compared to all prospective students. We also use CSU MyMajors to convert prospects and inquiries from other sources, thereby increasing the value of those investments, too."

Colorado State University Marketing Communications Department

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See how institutions leverage MyMajors in their enrollment marketing, advertising, admissions pages, texting, direct mail, high school classroom activities, orientation, advising, and one-on-one student support appointments.

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Each program is customized to our clients key needs, usage, student population, and outreach strategies. Learn more through a learning webinar today.

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